GiftBit
The easiest way to send and track digital gift cards for for payouts, rewards and incentives.
Role
Deliverables
Wireframes, Hi-fidelity screens, Animation
Platforms
Web
The GiftBit team approached Input for help to re-imagine the look and feel of their web product and improve some key user flows along the way. Taking user feedback into consideration, we streamlined and addressed pain points in the new order and gift management flows. Our team also developed beautiful animations to elevate key moments in the product.
To elevate the experience further, we had the pleasure of creating some animations for moments where the user might linger or wait, including at the end of placing an order where we brought an illustration to life with some movement. Sit back and relax, your order has been placed!
We collaborated with GiftBit to identify and address the biggest potholes in the experience. Focusing on enhancements to the Dashboard to help onboard new users, a streamlined Order flow, and new a Rewards tab to help users track individual reward statuses across all their orders.
Using typography, color, illustration and UI styling, we worked to turn each component for the Giftbit interface into something that felt unique to the brand, all while maintaining their design system. Users of the previous version of the product had described the experience of using Giftbit as “delightful” and we wanted to make sure that the refresh made it even better.
Giftbit has an existing solid base of repeat users who we were able to get feedback from, along side the Giftbit team’s expertise. We strategized how we could enhance the experience when completing an order, managing contacts, and ensuring that all updates were smooth and not disrupting for their current users.
It was such a pleasure to work along side the Giftbit team to bring the new version of their product to life. We love having the opportunity to help enhance the way we connect with the digital tools we use, and work to bring small moments of delight wherever we can, even when you need to send out 1000 gift cards.
“Y'all are experts at UI design, and you are adept at quickly understanding the subtleties of our business without making assumptions. I am continually impressed with the effort and ability to understand our business and design for those use cases, finding novel, better approaches or a new perspective that brings out a better idea.”
- Bryan Dwyer, Head of Product